AI is evolving at lightning speed, reshaping marketing, research and even daily life. In our latest Marketing Masters discussion, we explored how tools like ChatGPT and custom GPTs are being used in real businesses right now - and why the human touch still makes all the difference.
The Power of Storytelling in Marketing: How to Build an Authentic Brand
Great storytelling isn’t just for novels—it’s a powerful tool for brands. The most successful businesses don’t just sell products; they build emotional connections through purpose-driven, authentic narratives. From highlighting challenges to aligning with social causes, learn how storytelling can build trust, boost loyalty, and shape how people connect with your brand—now and in the future.

